DRIVING LUXURY

DRIVING LUXURY
“Designed with cutting-edge technology and maximum attention to detail, it is the perfect combination of confident presence and modern luxury.”
(Adrian van Hooydonk, Head of BMW Group Design)

BMW 7 SERIES

BMW has redefined the contemporary and future-centric shape of an exclusive, luxurious driving experience with the sixth generation of the BMW 7 Series. Pioneering technologies in the areas of lightweight construction, drive unit, chassis, controls, intelligent networking and interior atmosphere highlight the commitment to unify sheer driving pleasure and touring comfort in a luxury sedan.

  • BMW 7 Series 740d xDrive
Carbon fibre technology is the latest evolution in lightweight efficiency. Half the weight of steel and lighter than aluminium, yet with the same stability and tensile strength. An almost perfect 50:50 weight distribution, the carbon core delivers smoother handling and unparalleled agility.
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Combining outstanding driving dynamics with spectacular fuel efficiency, the 8-speed Steptronic transmission guarantees optimal performance on every drive. It allows the predictive drivetrain to switch seamlessly between SPORT and COMFORT modes, depending on your route.
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The new way to travel first class. Treat your passengers to two 10” TV screens, WiFi, a Blu-ray drive, massage chairs and a panoramic glass roof Sky Lounge. And with the adjustable seat rest, your passengers can just sit back and stretch out.
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The BMW Touch Command tablet with 7” display, integrated into the rear centre armrest, brings an unparalleled degree of control to passengers. Everything from air conditioning to seat heating, from ambient light settings to all entertainment functions can be controlled by your fingertips.
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Gesture control allows manipulation of the BMW iDrive system with a wave of a hand or the pinch of a finger. Answer or reject calls, zoom into maps, adjust the audio and more: all with intuitive hand movements.
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Laserlight outshines all other headlight technology, giving you a more intelligent way to see the road ahead. It illuminates the road ahead with a 600m high beam range, automatically adapts its shape and intensity when required and is always glare-free to oncoming vehicles.
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